Digital marketing is an umbrella term for the marketing of products using digital technologies, mainly on the internet, but also including mobile phones, display advertising, and any other digital medium.
Digital marketing's development since the 1990s and 2000s has changed the way brands and businesses utilise technology for marketing. As digital platforms are increasingly incorporated into marketing plans and everyday life, and as people use digital devices instead of visiting physical shops, digital marketing campaigns are becoming more prevalent and efficient.
Now, more than ever, it is crucial to include digital media as part of your overall marketing strategy.
I can help you develop a successful marketing strategy that will incorporate the latest digital trends and leverage measurable results.